Smart Katalog Habermann GmbH: a wholesaler's own ordering app in the Play Store
Habermann GmbH wanted to modernise its B2B sales and make reordering as easy for its customers as a consumer app. The result is an app under its own name, in its own colours, in the Google Play Store – built on Cloudwerks QuickSelect.
The task
Habermann GmbH wanted – in its own words – to modernise its B2B sales process and offer its customers a truly convenient service. In wholesale that usually means: many small reorders, often on the road, that land directly in the process. And an ordering channel that looks like the company's own brand.
The solution
- White-label: the app carries Habermann GmbH's brand, colours and imagery. The Play Store listing runs under their name.
- Own catalogue: the app shows Habermann GmbH's assortment as a searchable catalogue with reordering from history. The platform underneath brings customer-specific assortments and contract pricing.
- Inventory mode: field teams and customers count stock on site and turn it directly into a reorder.
- Operated by Cloudwerks: hosted in an ISO 27001-certified data centre in the Netherlands, encrypted in transit and at rest.
What the customer says
“We wanted to modernize our B2B sales process and offer our customers a truly convenient service. QuickSelect became the foundation for our ‘Smart Katalog Habermann GmbH,’ now available in the Play Store. Beyond a polished design, our app includes extras like an inventory mode that field teams love.”
Quote as approved by the customer.
What this means for your project
The same person who designed and delivered this app is the person in your first call. The same building blocks – authentication, synchronisation, catalogue, ERP hand-off – are the reason an MVP in eight weeks is realistic.